BYE FLAKY LIPS - If you’re constantly slathering on layer after layer of lip balm in an attempt to hydrate chapped lips, consider this: More often than not, a balm alone won’t cut it. Exfoliating your pucker with a dedicated lip scrub is an essential—though often overlooked—step when it comes to achieving that soft, smooth, pillowy pout we all want. Just like with the skin on your face or body, you need to somehow get rid of built-up dead cells so that any type of moisturizing product (in this case lip balm) can actually penetrate and do its job. Sure, it may seem like an unnecessary added step and product in your routine, but trust us, it’s one that will pay off bigtime. Score your most kissable lips ever with our best lip scrubs.